Papa Gede's Bar

BACKGROUND

A cocktail bar was looking to create a brand that could run through every aspect of the back alley bar experience

Role

Creative Director

TEAM

Katie Shriner

Papa Gede's Menu

Logo Initial Sketches

Support Graphic Sketch

Elements Sketch

BACKGROUND

The mixologists had a vision to create a unique experience where a visitor could enhance both their naughty and nice side depending on their mood. A Voodoo Bar was the perfect fit.

OVERVIEW

Inspired by Voodoo graphic elements we created a theme and graphic language that could influence every aspect of the bar experience. Right up to the digital experience that allowed the visitor to sort the menu based on how naughty or nice they were feeling.

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RESULTS

Over 10 years on and the bar and it's brand is still a vibrant part of Sydney's CBD's night life. Not bad for hospitality. And gee whizz it was an interesting decade wasn't it.

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